From self-checkout stations to same-day delivery, this isn’t how previous generations shopped for meals. Not even close. And no retailer can assume what worked last year will achieve the same level of success, either now or in the future. By looking closer at what’s happening in the world of food shopping today (and why), you can put yourself in the best possible position to win.
How the world everywhere is changing
People have always wanted to stay informed. But these days, that need-to-know mindset has been replaced by a need-to-know-right-this-very-second mindset. Instant or near-instant access to detailed information is now considered an inalienable right as close at hand as the nearest mobile device.
The logical outcome of this sort of thinking is that everyone everywhere wants products and services to arrive almost as quickly as the information itself did. They’re not interested in hearing that something is coming soon. They either want what they ordered immediately or at least to get an update on when they can expect it to arrive, occasionally down to the exact minute.
How it’s changing your world
That desire for instant information and immediate gratification has had a significant impact on your world, too. From sharing nutritional information to numbering the miles food traveled from a local supplier, customers want to know everything there is to know about what they’re eating.
And once they’re ready to buy, they want the purchase process to happen quickly and conveniently as well. No wonder ordering kiosks and self-checkout stations are playing a much larger role these days. Or why so many customers choose to order online then pick up their meals in-store or curbside, while others get it delivered to their homes on the same day or at regularly scheduled times.
What in the world can you do to prepare?
Staying on top of current trends is obviously priority one. If you haven’t already, now’s the time to determine what it would look like to handle online orders or offer pickup and delivery services.
But that’s only step one. Anticipating the next trend is equally or more important than staying on top of current ones. Do your homework, either online or by simple observation of the behaviors of shoppers. You might also consider customer surveys. And whether it’s a new or coming trend, the equipment you choose also needs to be up to whatever new challenge you’re giving it.
At Ovention, we’re ready to help you stay profitable in a changing world with the equipment you need to succeed. Learn more about our ovens.
If you value precision and volume, Ovention has the perfect oven to fit your operation. The Shuttle sets the new standard for conveyor ovens everywhere. No other oven can operate as both a conveyor and a closed-cavity oven.
Cook a full menu of delicious offerings without an oven hood. The Ovention Matchbox 1718/1313 takes the traditional conveyor oven to a whole new level.
Simple, smart and the right fit for operators looking for a high-throughput conveyor oven. The Ovention Conveyor Oven is the most technologically elegant and operator-friendly conveyor on the market today.
Cook a full menu better, faster, and easier. The Ovention Matchbox M360 has Precision Impingement® technology, a unique cooking carousel, and a small footprint, making it the perfect fit for any operation.
Finish your plates with ease and precision with this robust IR finishing conveyor. Melt, sear, toast, and finish to perfection with this operator-friendly, quiet conveyor.
Revolutionary infusion of Linear Impingement and Infrared (IR) technologies. Independently controlled top and bottom cavities, each with its own interior light and control panel.
Introducing MiSA; Microwave Speed Assist. Higher quality, higher speed, smaller footprint.
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Cooked with Conveyor 2600/2000